The W Hotel Union Square is a luxury hotel located in Manhattan’s bustling Union Square neighborhood. Ringed by the essentials—shopping, music, art—W New York Union Square’s landmark 1911 beaux arts Guardian Life building, re-invented by David Rockwell, has the city at its fingertips. Pete’s Tavern and the Village’s cozy coffee houses are a walk away. Taste Mediterranean-inspired treats at Todd English’s Olives restaurant, then get cozy in the curtained alcoves at Rande Gerber’s seductive UNDERBAR. Or gaze at the city and people watch with a martini in hand in the Living Room. The W brand prides itself on luxury throughout the world, and their Union Square outpost is no different.

Features and Amenities

Ease into evening, sipping minibar martinis, lounging in front of a DVD from the media collection. Want extra room to lounge? Rooms at W Union Square have all the comforts of home – like overstuffed velvet armchairs in which to curl up and watch a movie after a long day of sightseeing. Give home a shout-out with a call on the cordless and High Speed Internet Access before discovering a new level of perfection—Bliss’ legendary lemon + sage Sinkside Six and soft terry robes. Then retreat to the perfect sleep: the W signature king or the two double beds— you’ll find a custom pillowtop mattress layered with a featherbed and down duvet, accented with a plump down pillows, 350 thread count linens and a buttery leather headboard.

For those who need a bit more space, the W offers three different suite options – each of which boast all the amenities above, and then some – and of course, a whole lot more space. Let the suite’s airiness erase all memory of the uber-crowded subway commute, and wander between the two rooms, slipping off the Manolos and slipping into cozy cotton slippers and being wrapped in soft terry robes. Unwind in the living room, stretched out in front of one of the televisions, a perfectly chilled elixir from the minibar in one hand and Munchie Box delights in the other.

Want the best of the best? You’ll want the Extreme Wow Suite. W Union Square’s largest suite, it was created to take in a full view of Union Square Park’s greenscape, winding paths and cobblestone accents. Linger in front of the park view, or lounge in the living room’s careful details, like social-size chairs, a dining area for six, the sleek coffee table for perching just-mixed drinks from the bar, and the expansive flat screen wall TV. Slip into the workspace and connect from behind the oversized desk with High Speed Internet Access. Phone home, wandering the suite’s airy rooms, cordless dual line phone in hand. Or escape to the warming Jacuzzi, smoothed by the Bliss legendary lemon + sage Sinkside Six. Then get cozy in soft terry robes and delight in the surprises of the Munchie Box. Melt amid comfort accented with the king bed’s buttery leather headboard— plus custom pillowtop mattress, featherbed, 350-thread count linens, down duvet and goose down pillows.

The W boasts their own gym, the Sweat® Fitness Center, which offers state of the art weight and cardio machines. Nothing relieves the soul like a little bit of exercise, and at SWEAT there’s always plenty to choose from. Conveniently open 24 hours. If spa treatments are a bit more your speed, the hotel offers those as well – from the privacy of your own room. Pets are welcome at the W, and there’s a 24/7 concierge to help you with whatever it is you might need, whether it be tickets to a Knicks game or reservations at Balthazar.

The W boasts multiple eating/dining options, the most popular of which is the Olives restaurant. After gaining critical acclaim in culinary excellence for his “Olives” restaurants in Boston, Washington, and Las Vegas, famed Chef Todd English delights the taste buds once again. Relying on wood ovens and open wood fires, Olives offers a deliciously rustic, American rendition of Italian and Mediterranean cuisine. This two story, 100-seat restaurant is a sophisticated blend of old and new. Oriental carpets with warm colors set on wood floors and banquettes with stunning park views.

As you enter the UNDERBAR at W New York – Union Square – the flickering candles in this sultry, dark, and seductive basement space catch your eye. See and be seen in the main room. Or hide away in a private alcove upholstered from floor to ceiling. Create your own little world. Each cozy niche space is equipped with privacy curtains and a rope pull to call for service.


Union Square is one of the city’s greatest parks – even though it’s not filled with grass. Conveniently located in downtown Manhattan, this transportation hub doesn’t just offer a centralized location – it boasts lots of fun of its own. During the warmer months, there’s a farmer’s market that boasts some of the freshest produce around. Great restaurants abound in the neighborhood, as does shopping – the Flatiron District is just a few blocks west. Peruse the boutique shops on Fifth and Sixth Avenues known as “Ladies Mile,” dine in some of the city’s best restaurants, check out the happening bars, and get a taste of freshness at the famous farmer’s market. Step outside and head in any direction. Within walking distance you will find the very best of New York waiting for you.

To the North: Newly restored Grand Central Station – Shopping concourse: Banana Republic, Kenneth Cole, J. Peterman, (also, commuter rail service to the Northern New York suburbs and Connecticut). Still farther North: Visit famed Saks Fifth Avenue, Rockefeller Plaza and the ice rink, The Today Show, Le Cirque and Fifth Avenue shopping, Museum of Modern Art. Sample some haute couture at Barneys New York and Bergdorf Goodman, pick up a little brown bag at Bloomingdale’s and wander through the boutiques of 57th Street and Madison Avenue. The Guggenheim Museum, the Metropolitan Museum of Art, The Whitney Museum, and Central Park.

To the West: Be adventurous at Chelsea Piers – a year-round sports village with six separate athletic facilities. Check out the art galleries. Relax in the sun at Bryant Park, peruse the stacks or explore the newly-revamped Reading Room at the magnificent Public Library, see a show in the Theater District. Along lower Fifth Avenue stop in to the Empire State Building or do it up at Macy’s. Also, there’s Madison Square Garden and Penn Station with rail service to the North-East Corridor. To the East: Local east side neighborhoods bursting with the flavor of New York. And via convenient car or bus service, The Hamptons, Shelter Island and vineyards of the North Fork are waiting for you. To the South: Stroll through the East village and Soho for eclectic boutiques and vintage gear. Hang out at the art galleries. Visit the Guggenheim Soho. Chill out at a coffee bar. Experience one of the many off-Broadway shows.


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